Credit crunch? Tasty solutions.
Money may indeed be too tight to mention at the moment, but that’s why our creative services need to be value for money. So, dear clients, we always do our best to get costs down to the wire without it meaning we have to live on porridge and value beans. Because you still need us, credit crunch or no credit crunch.
Take a chunk of copy destined for a website, for example. One written by you, when you’re busy, from your office and in a rush (think constant interruptions, emails popping up). Another written by a copywriter (ahem) who has a valuable ‘external’ view and years of experience in knowing what works and the time to devote (pending a a nice cup of tea) to coming up with concise, targeted and correctly-formatted text which represents your company properly and frees your time to do your day job. Doesn’t take a racing tipster to say you’re best off with the latter. And same goes for design - your company logo or website needs to have impact, and be designed by someone who knows what works and why (ahem again). That’s priceless, surely? We reckon so.
Different kind of crunch …
Still, on the saving money front, any tips from our savvy clients would be appreciated. Having recently ventured into the Pure Azure garden (less ‘pure’, more weed-covered) to dig and sow some seeds, we hope to spot some green shoots soon, ready to produce some of nature’s finest bounty (unless carrotfly get our crunchy delights before we do and slugs get a delicious feast of tender Lollo Rosso). Will keep you posted, but my money’s on the chilli peppers, feisty little plants that they are!