Everyone needs a bit of cheering up at this time of the year. It’s drizzly, toe-curlingly cold and pitch black before you even leave the office; nobody feels like going out after 6pm; there’s nothing on the telly (as usual); and every night you have to fight through rush hour traffic before getting home too zonked to bother cooking, despite craving comforting stews and lovingly-homemade fare (yes, it’s pasta - again).

So ignoring the cynical ‘they’re selling Christmas trees already’ comments, we think we should look anew on the run-up to Christmas. Glitter (oo!) and carols (ah!) warm even the chilliest of cockles, and sending out Christmas promotions might just do the same, while earning you some (much needed) money for the pot.

Christmas-themed enewsletters, posters and greetings cards are a good way to promote your business and products now, while spreading some cheer at the same time. People are thinking about presents already (oh to be so organised), so it’s a key time to bring people out of their ‘it’s not summer anymore’ blues and show them what you offer.  It really isn’t too late as print turnarounds can be surprisingly fast.

So before Father Christmas wakes from his slumber and the Christmas Fairy gets her tutu dry-cleaned, think about spreading some pre-Christmas cheer, and in the process, getting more business from your customers. We’ll project manage the lot so you’ve no need to worry, though we draw the line at fetching your Christmas shopping for you (have you seen Oxford Street in December? Call me a bumpkin, but online shopping is the way to go).